Upcoming events

Leadership and Twitter: digital communication for online times (SOLD OUT)

Sam Bell - Runway Digital
Sam Bell - Runway Digital


This ‘hands-on’ workshop takes you  into the world of tweeting and shows how you can use it to develop and extend your leadership capability.

Discover why this immediate and powerful form of communication is growing and influencing our communities so rapidly.

  • Discover how leaders can benefit from Twitter to grow their organizations
  • Learn how to avoid the common pitfalls of tweeting.

As part of the Citizen Leadership Project, our workshop leader, Sam Bell, global social network aficionado, will showcase how to get the best out of Twitter.

This workshop will cater for all  levels of social media experience – from the uninitiated to experienced users.

For those who don't know much,you will meet and  and learn from others across all sectors who are digitally engaged. For those who are already twitter savvy, Sam will explore the latest international online trends to maximize the effectiveness of your tweets. 

At this workshop you will learn about:

  • How to use Twitter, gain great information and enjoy it!
  • Successful leaders who tweet. Examine high profile leaders who are growing their businesses through twitter and other social media platforms.
  • Communication, leadership and maximizing opportunities in the digital age
  • Twitter tips, tricks, and tools to save you time and reach your target audience.

Please be sure to bring your laptop (or smart phone, iPad) and a way of connecting to the internet. The room will be open from 9.00am in order for you to set up your technology.

In keeping with the Citizen Leadership principles of engagement where citizens drive change, Sam is happy to have participants email focus points they would like covered in the workshop. Just email

  • Date: Tuesday 19 June
  • Time 
    • 9.00am for a 9.30am start
    • Concluding at 12.30pm
  • Where: JJ Clark Room, Level 1, Old Treasury Building, Spring Street, Melbourne
  • Cost:
    • LV Paid-up Alumni - $60
    • LV Alumni and Graduates – $80
    • General Public - $100

Morning tea will be provided.

Please direct any enquires to Josie Daw on 9651 2676 or

Samantha Bell is the Managing Director (and Captain!) at Runway Digital. She is a Social Media and Twitter keynote speaker and has advised businesses in Australia and internationally on setting up effective Social Media systems since 2006, utilising her business experience at Deloitte, KPMG Consulting, large corporates and small to medium businesses.

Sam has a determination to spark clever ways of utilising online sites, information and how best to represent individuals online. She has an innate ability to sense where relevant online customers are for clients and delights in creating strategy as well as rolling her sleeves up and doing every-day Social Media activities. It is with this combination of experience that she continues to gain great testimonials from clients and to develop long-term relationships with brands, businesses and people.

Sam is deeply knowledgeable about effective Social Media, finding valued connections between people and organisations online, and has a sweet spot with Twitter.

Sam Bell's business experience and social media sites are on display at